Generative AI Use Policy

Last updated 20 January 2026

I use generative AI every day in my business. It’s a core part of how I think, plan, create, and teach - especially when it comes to social media and marketing.

This page explains how I use AI, and where I draw the line.

How I use Generative AI

I use tools like ChatGPT and Claude to:

- brainstorm ideas and angles

- create rough drafts and starting points

- organise thoughts and structure content

- reduce the mental load of repetitive or heavy tasks

AI helps me get past the blank page and focus on clarity, judgement, and decision-making.

Human-led, Always

AI doesn’t replace my thinking or my expertise.

Everything I publish, teach, or deliver:

- is reviewed by me

- is shaped by real-world experience

- reflects my professional judgement

AI supports my work. It doesn’t speak for me.

Originality and Accuracy

AI can be generic or just plain wrong.

That’s why I:

- don’t publish raw AI output

- don’t rely on AI for facts without checking

- apply my own experience and context to all final content

If something is shared as guidance or training, it reflects my knowledge and experience - not an automated response.

Client Confidentiality and Data

I don’t intentionally input sensitive or private client information into AI tools.

When AI is used to assist with client work:

- details are generalised or anonymised

- identifying information is removed

- the focus is on ideas, structure, or frameworks

Client trust matters more than speed.

Recording, Transcription, and Admin Support

For some online sessions, I use AI-powered tools like Zoom and Fyxer to record and transcribe conversations. This helps me stay focused during sessions, provide clearer follow-ups, and avoid missing important details.

Recordings and transcripts are used for session support and reference only. They’re not shared publicly and aren’t used for marketing without permission.

I also use AI tools like Fyxer to help manage my email inbox, such as sorting, prioritising, and drafting responses. These tools support efficiency, but I still read and respond to emails myself.

Teaching AI Responsibly

I teach business owners how to use AI in a way that supports their thinking rather than replacing it.

That means:

- using AI to handle the early, messy part of the work

- keeping their voice, judgement, and decisions front and centre

- understanding where AI helps and where it doesn’t

The goal is clarity and confidence - not handing the work over to a robot.

Transparency

I’m open about using AI as part of how I work.

If you ever have questions about how AI is used in my business, products, or services, I’m happy to talk it through. Send me an email at [email protected]