Generative AI Use Policy

Last updated 20 January 2026

I use generative AI every day in my business. It’s a core part of how I think, plan, create, and teach - especially when it comes to social media and marketing.

This page explains how I use AI, and where I draw the line.

How I use Generative AI

I use tools like ChatGPT, Fyxer and Claude to:

- brainstorm ideas and angles

- create rough drafts and starting points

- organise thoughts and structure content

- reduce the mental load of repetitive or heavy tasks

AI helps me get past the blank page and focus on clarity, judgement, and decision-making.

Human-led, Always

AI doesn’t replace my thinking or my expertise.

Everything I publish, teach, or deliver:

- is reviewed by me

- is shaped by real-world experience

- reflects my professional judgement

AI supports my work. It doesn’t speak for me.

Originality and Accuracy

AI can be generic or just plain wrong.

That’s why I:

- don’t publish raw AI output

- don’t rely on AI for facts without checking

- apply my own experience and context to all final content

If something is shared as guidance or training, it reflects my knowledge and experience - not an automated response.

Client Confidentiality and Data

IWhen I use AI for client work, I use paid tools with settings that stop your information being used to train their models.

I'll use what's needed to do the work well, like your name, your business and the details of what we're working on. I don't put in your customers' personal details or contact lists, passwords or logins, financial account information, or health and other sensitive information.

If you share customer data with me, like reviews or lists, I remove names and contact details before any of it goes near an AI tool.

Recording, Transcription, and Admin Support

For some online sessions, I use AI-powered tools like Zoom and Fyxer to record and transcribe conversations. This helps me stay focused during sessions, provide clearer follow-ups, proposals and avoid missing important details. Some of these tools store data overseas.

If you'd rather not be recorded, just tell me and I'll take notes instead.

Recordings and transcripts are used for session support and reference only. They’re not shared publicly and aren’t used for marketing without permission.

I also use AI tools like Fyxer to help manage my email inbox, such as sorting, prioritising, and drafting responses. These tools support efficiency, but I still read and respond to emails myself.

Teaching AI Responsibly

I teach business owners how to use AI in a way that supports their thinking rather than replacing it.

That means:

- using AI to handle the early, messy part of the work

- keeping their voice, judgement, and decisions front and centre

- understanding where AI helps and where it doesn’t

The goal is clarity and confidence - not handing the work over to a robot.

Transparency

I’m open about using AI as part of how I work.

If you ever have questions about how AI is used in my business, products, or services, I’m happy to talk it through. Send me an email at [email protected]