Hi, I’m Jodine a.k.a., and I help business owners stop overthinking social media and finally feel confident showing up online.
I'm a social media trainer based in Hawke’s Bay, and I’ve been using social media for marketing since 2008 – back when you still had to convince people that Facebook wasn’t a fad!
These days, I work with self-made business owners around Aotearoa and the globe to help them simplify, sort, and succeed on social media – without burning out or spending hours trying to ‘crack the algorithm.’
I don’t teach fluff or hacks. I teach real-world strategies that work – based on over 15 years in the industry and hundreds of hours spent training business owners and professionals.
Whether it’s a conference keynote, a team training, a community group workshop or an online session – I keep things practical, clear, and fun (and yes, I’ll get a few laughs out of the group too).
I speak both in-person and online, and every session is packed with actionable advice, time-saving tips, and real examples your audience will actually relate to.
Social Media Marketing Basics
Instagram, Facebook, LinkedIn & TikTok: From Basics to Confident Use
How to Plan 30 Days of Social Media Content (Without the Overwhelm)
Meta Ads for Beginners – For Service Providers & Online Stores
Google Business for Beginners
Getting Started with Canva
Email Marketing 101
I bring practical know-how, zero jargon, and real empathy for the small business experience. I’ve worked solo for years, so I get what it’s like to wear all the hats.
My goal is to demystify digital marketing and help your audience walk away thinking: “I can actually do this.”
Whether I’m speaking to 10 people or 100, I keep it relaxed, informative, and refreshingly real.
NZ Motor Trade Association - National online and in-person workshops
Early Childhood Council - National Conference
Outdoor Fabric Products Association of New Zealand - National Conference
She Owns It Membership - Meta Ads Masterclass
Golden Brands Membership - LinkedIn Masterclass
Senator Boats - National Dealers Workshop
Young Enterprise Scheme - In-person workshops
Hawke's Bay Volunteering - In-person workshop
Hawke's Bay Chamber of Commerce - In-person workshops
Pahiatua Districts Business Group - In-person workshop
Ngā Toi Hawke's Bay - In-person and online workshops
Napier City Business Association - In-person workshop
Hastings Business Association - Online training for members
"Everyone took something away."
"Jodine ran a social media workshop for our business group recently. She was very professional and covered the basics well while also switching into more detail for those who use social media regularly. Everyone took something away to work on to improve their usage."
"...excited to take away what I have learnt..."
"Attended a workshop yesterday and it was fantastic! I got a lot out of it, it was easy to follow and wasn't too much information that you felt overwhelmed. I'm excited to take away what I have learnt in such little time. Jodine was a great speaker and would highly recommend using her services.