Hi, I'm Jodine.
Social Media Trainer, Speaker & Simplifier of All Things Social.
Helping small business owners and marketers show up online with clarity, confidence and consistency.
Social media doesn’t have to be confusing, time-consuming or overwhelming. I help business owners simplify the process, post with purpose, and finally feel proud of how they show up online - without the fluff, pressure, or burnout.
Whether you’re marketing your own business or supporting others behind the scenes, I’m here to help you make social media make sense, and actually work.
Social media isn’t about shouting louder. It’s about connecting with the right people in the right way.
How it all Started
I began my career in the events industry, working across the UK, Australia, and New Zealand - managing chaos, people, and a whole lot of moving parts. It was fast-paced, high-pressure, and incredibly rewarding. Social media started as a creative tool I used to market the venues and events I was responsible for - and even back then, I could see how powerful it was for creating real connection.
When I eventually launched my own business, I was offered a digital marketing role at our local economic development agency. I wasn’t planning on taking a job - but it felt like the right opportunity. What stood out most wasn’t the marketing work, but the questions I kept hearing from small business owners:
“Can you just teach me how to do social media?”
Not manage it. Teach it. In plain English. Without the jargon.
That’s when it clicked. There was a gap - not in tools or tactics, but in someone who could actually explain how social media worked in a way that felt clear, practical and do-able. That’s what people needed. So that’s what I built.
What That Means for You
Today, I help business owners and marketers simplify their social media, build their skills and confidence, and finally feel proud of how they show up online. I don’t believe in fluff or pressure. I believe in plain-English support, realistic strategies, and systems that make sense.
Whether you're just starting out or you've been in business for years, social media doesn’t have to feel like a guessing game. I’ll help you understand what to post, when to post, and why it matters, all in a way that works for your brain and your business.
I’m not here to help you go viral. I’m here to help you get visible - consistently, confidently, and without burning out.
If you’re tired of second-guessing every post, feeling stuck, or wondering if you’re even doing it right - I’ve got you.
Let’s make it make sense.
What it's like to work with me...
"Jodine is the best in the field."
"She has a way of teaching you about social media and how it will help you to grow your business in an engaging and inspiring way. She gives massive added value and as a results we have learnt heaps. She also walks her talk and has ongoing great content on her social media platforms, that in tuns gives us further inspiration to keep on going and getting better at ours. We really appreciated the opportunity to work with Jodine and to use her words, we definitely know, like and trust her."
- Claire, JC Consultants
"... life-changing ..."
"Finding Jodine has been life-changing for us. There were several areas we need help with on our social media, including training in how to use some functions and trouble-shooting some ongoing issues with Facebook and she got us all sorted."
- Melissa, Turua Gallery
"...highly recommend you to anyone who needs to learn marketing and social media training..."
"...thank you so much for the time you have spend with me, trying to teach this old broad the finer points of internet marketing and the behind the scene workings I didn't understand. Not only did you do that with great patience but you also fixed a few issues for me I wasn't aware off which helped me a great deal which wasn't even in the brief. I can only highly recommend you to anyone who needs to learn marketing and social media training from a grateful small business owner."
- Julia, Full Circle Eco Store
